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REAL ESTATE AGENT WEBSITE DESIGN
The path to become a successful real estate agent is not written in stone. path to become a successful real estate agent You can do one thing right and do it well. Most of us however need to Design our success. When reviewing your advertising expenses you have to allow more for the internet because it is becoming  a better source for your clients to research the real estate process and choose a real estate agent.

A full service website designed right can actually save you money. Look at it this way, you have to be so many people being an agent. Many things that clients ask of you takes away from what you do best. You see other realtors that are more successful and they have teams and it impresses you.If money was no object you would have a team that would help YOU in the areas that aren't directly to what you do best.

Full Service Real Estate Websites can take the one woman/man impression prospects would have and give you a "team" presence. First is perception from new clients. Studies show that unbranded sites or team sites do better than sites with just a photo of it being just you.

Improve functionality and increased confidence. By having your site able to answer all the questions related to real estate, mortgage, appraisal, inspection, etc., you free up your time and have a more organized business. They get instant access to information on all the facets surrounding what you do and you now have a marketing and management center to keep track and market to anyone that comes in contact with.
Things you should know
about the Internet


Clients want a connection!
Internet customers are Internet customers are loyal if your site stands out loyal if your site can stop acting alike all the others. They want it to be about THEM not what YOU want! If your site gives them the things that others don't without having them filling out forms upfront and waiting for what they want they feel like you understand them more and are "here" to help them not try to benefit you. This develops a feeling like you understand them more than other realtors. Studies show that clients feeling you connect with them will use you to represent them 85% of the time over realtors that don't.

"I can't be everyone to everybody "full service
YES you can!

With a full service "performance" real estate Website you can have the internet handle allot of functions you handle now that get in the way of doing what you love or would have to hire a staff to handle for you.

The beauty of the internet is that you get 24/7 365days a year "virtual assistants" that don't get sick and are there for your clients on the things they need when they need it, even if its 3am.

Case in Point-Orland Real Estate Agents Freda Realty

Freda Realty, husband-wife real estate agents specializing in Orlando Real Estate and wanting to specialize in Bella Collina Real Estate decided to give us a try.  To check out his old site click here . It was one of our basic versions. They have decent search engine rankings from our Real Estate Search Engine Optimization services  but needed to project a more professional look and show off the areas they service and the extra services they offer than most real estate agents.

"We have a great customer base here in Orlando and we have grown from selling a few pre owned homes to new homes, condos, preconstruction, Owner custom construction, land and now projects in other states that developers we helped here have asked us to be a part of." Matt explains further. "We offer allot of services to each segment that most agents don't. We see the interent, through our new website, can talk to each client individually, showcasing the services we have that will help them. Additionally, by using the site's marketing drip system campaigns system  the site interacts immediately with each client in a personal way. Each group gets follow up emails and newsletters based on their needs. "While we are out showing property our "team" on the internet is educating ALL our clients, keeping track of them and helping manage who needs attention first."

So our site showcases all the areas we service, really communicates one on one with the types of clients we represent and give  them easier access to local information and home services providers. Just looking up the local information or home service providers's numbers for clients when they call (usually when we are busy with another client). Now  we look like a staff of 10 people. 

Because their site has great rankings we are doing a slow install of their new site. This makes it to where they dont lose page rank or search engine placement when making a new site. Check in on it in January to see it in action

New Site for Freda Realty Launching Jan 2006

 

   

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